Case No. 02
November 2024
Case No. 02 – ArtUrWear
BRAND IDENTITY | PRODUCT DESIGN | E-COMMERCE | SOCIAL CONTENT| PROTOTYPING
BOSTON, MASS. - PORTFOLIO EDITION - EST. 2025
PROJECT OVERVIEW
ROLE: FOUNDER ·
DESIGNER · MAKER
Timeline: 8 months
Deliverables: Brand Identity · Shopify Store · Product Design · Circuit Craft Assets · Social
Tools: Adobe Suite, Shopify, Canva, Cricut, Heat-Press
OVERVIEW
ArtUrWear (Art Your Wear) began as a lockdown-born idea merging creativity, connection, and craft.
I envisioned a way for people to transform drawings and digital art into wearable keepsakes.
01 / CHALLENGE
How do you turn personal artwork into something tangible?
During the lockdown, families were looking for creative ways to stay connected. ArtUrWear was created to bridge the gap between digital creativity and physical products — giving people a simple way to transform artwork into wearable and personalized objects.
02 / BRAND IDENTITY
A playful brand for real creativity.
The visual identity is inspired by the spontaneity and joy of children’s drawings. A playful, colorful, and friendly brand system that feels creative, personal and approachable — just like artwork it celebrates.
03 / From drawing to product
A hands-on process.
Each piece begins with an original drawing, which I digitized, prepared and cut using a Cricut machine before transferring it onto garments and accessories with a heat-press.
04 / product design
From drawing to everyday pieces.
ArtUrWear offered a range of customizable products, including t-shirts, hoodies, tote bags, coasters and home decor items — all featuring real artwork from customers.
05 / e-commerce
I designed and built the ArtUrWear Shopify store to make the customization process easy and fun. Customers were able to upload their artwork, preview it on different products and place their order in just a few steps.
A simple and personalized experience.
06 / packaging
Thoughtful details
Each order was carefully packaged to create a special unboxing experience, turning personal artwork into a meaningful gift.
07 / outcome
A creative idea turned into a real brand.
ArtUrWear evolved from a lockdown idea into a fully developed brand, product system and e-commerce experience — connecting personal artwork with physical products and creating meaningful pieces for families, artists and creative individuals.
